Homecoming offers marketing opportunities

Photo courtesy of the city of Dearborn


Approximately 150,000 visitors annually attend Dearborn’s Homecoming, held at Ford Field.

DEARBORN – This year’s Homecoming festival offers opportunities for businesses and community organizations to gain market exposure through sponsorships of the event, which is Aug. 5 to 7.

New this year, the non-profit Dearborn Community Fund is joining the city in organizing the festival and offering a variety of high-visibility sponsorship opportunities. The addition of the Dearborn Community Fund, a 501c(3) organization, means that contributions can be tax-deductible.

Sponsors will be recognized in a variety of ways in the festival’s promotional materials, including printed, electronic and cable TV outlets, and on the festival grounds.

Exclusive festival sponsorship opportunities are available and provide the most exposure.

Sponsorships in other categories range from $200 to $16,000.

Topping the list of sponsors in 2011 is the presenting sponsor, Oakwood Healthcare System.

Approximately 150,000 visitors attend the festival annually.

For details, contact the city’s Department of Public Information at (313) 943-2285 or the Dearborn Community Fund at (313) 943-25478.

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